OCAD University
Greg Van alstyne
Associate Professor
Faculty of Design, Graduate Studies
416-977-6000, Ext. 434

Area(s) of Expertise

Strategic Foresight and Innovation, Experience and Interaction Design, Creative Direction and Typeface Design


Greg Van Alstyne is an accomplished futurist, designer, educator and researcher with extensive experience in creative concept development, writing, visualization, art direction, and design management. His strengths include presentation, process facilitation, and team management, as well as program development, group critique, and evaluation. Greg's career spans more than twenty-five years, including interaction, communication and exhibition design, design strategy, strategic foresight and innovation consulting. He has developed graphic, environmental and interaction design for publishers, agencies and brands in Canada, United States and Europe. Greg's MS thesis explored the role of digital media in understanding and achieving sustainability. He was the inaugural director of the Institute without Boundaries, a post-graduate, interdisciplinary design program established by Bruce Mau Design and George Brown College. He directed and mentored student teams in the conception, design and production of Massive Change: The Future of Global Design, a multi-platform project including a major exhibition, book, events and other public outcomes. Greg holds a BA (hons) and an MS in Integrated Digital Media from Polytechnic Institute of New York University. Greg's current research interests include: design and emergence in innovation ecosystems; the future of digital media; the future of the book.


BA (Hons), self-designed interdisciplinary program with a minor in philosophy, University of Toronto

MS, Integrated Digital Media, Polytechnic Institute of New York University

Professional Experience

Twenty-five years of experience in design research, art and editorial direction, branding, logo and typeface development, interaction design and environmental graphic design for international clients including MoMA, Whitney Museum of American Art, Rizzoli, Prada, Rem Koolhaas/OMA, and the National Film Board of Canada.

Selected Publications

Van Alstyne, Greg; Logan, Robert K.. "Designing for Emergence and Innovation: Redesigning Design" Artifact 1.2 (2007). 26 May. 2009 Van Alstyne, Greg. –From Induction to Incitement: Inside the Massive Change Project."What People Want: Populism in Architecture and Design. Ed. Michael Shamiyeh. Basel: Birkh–user, 2005, 188–205. –––––. –Cybernetics, Modernism and Pleasure in moma.org."UNESCO journal Museum International, 52.1 (2000): 36–41. –––––. –Cyberspace and the Lonely Crowd."Span 2 (1994): 35–39. Van Patter, G.K. –Embracing Change: A Design Education Hybrid! A Conversation with Greg Van Alstyne."NextD Journal 1.3 (2003). 29 Nov. 2004 .

Professional Affiliations / Boards / Juries

2013–present "Futurism / Media & Arts Board Advisor, Lifeboat Foundation 2012–present   Member, Inclusive Design Institute (IDI) research network 2011–present   Member, World Future Society (WFS) 2010–present   Editorial Board Advisor, Alphabet City