Canada's Creative Report Card is in!!!

Wednesday, June 6, 2018 - 7:30am

Top Advertising grads in Canada ranked in Strategy’s Creative Report Card


Recent Strategy online ranks two OCAD Advertising grads as #4, #5 creatives in Canada.


Each year, the Creative Report Card (CRC) is tabulated for the industry’s top creatives, strategists, brands and agencies. This year, two of our own and very recent grads made it to the top! Both graduates, Ariel Riske and Zachary Bautista are recent graduates of the Advertising Program in 2015! To achieve this ranking so soon in their careers is incredible.


Ariel is ranked #4 copywriter in Canada, Zach #5 Art Director. Kudos to these top graduates from OCAD!


Top 10 Copywriters - #4 Ariel Riske



Top 10 Art Directors - #5 Zachary Bautista



For the full report, go to:


2018 D&AD New Blood Winners - Congratulations!

Advertising New Bloods
Wednesday, June 6, 2018 - 7:30am

Here’s the link for their submission!


Please congratulate these Advertising New Bloods!”



Google and the future of Advertising

Wednesday, November 29, 2017 - 6:00pm to 8:30pm

Join Creative Lead for Canada Mike Halminen and moderator Martin Shewchuk, former ECD from JWT Canada, for a presentation and discussion on the ever- shifting and disruptive world of media and advertising, messaging and influence.


Venue & Address: 
100 McCaul, Room 190

OCAD U Advertising recent graduates to be featured in Applied Arts Magazine

Give a Care Campaign
Tuesday, August 1, 2017 - 9:15am

Canada’s most recognized design and advertising publication, recent winners from our Advertising Program from the past 3 years will be featured in the Student Award winners:


Graduates from 2017: Mariam Alqasim, Veronika Radeva, Ardit Hashimi and Maria Jose Arias won 'Entire Advertising Campaign – Series' for their work on ‘In-Betwiener’ for Schneiders. (all grads now employed at Toronto based shops, Havas, Zulu, Leo Burnett and Pigeon Brands)


Graduates from 2016: Grad Janet Wen winning for Hohner Harmonica. (working at Grey Canada)


Graduates from 2015: Grad Ariel Riske (Lg2), Zach Bautista (Lg2, ReThink)

Most recently, just picking up the coveted Silver and Bronze Cannes awards in France for ‘Give-A Care’ – Rethink Breast Cancer.

Ariel has been awarded an unheard of 53 National and International advertising awards and honours for her creative achievements in the short two years since her 2015 graduation. To put this in perspective, most creatives do not receive this kind of recognition in a lifetime.


All work will be featured in upcoming Applied Arts issue for November/December issue.


Congrats to our ever amazing Advertising grads!

give a care handcream
Harmonica C
Schneiders In-betwiener

OCAD U Illustration and Advertising Students Winners At Applied Arts Student Awards

From last year's competition: Thibault Magni, UQAM. "Fanzine: Summer," Student Awards 2016
Thursday, July 13, 2017 - 9:00am

Congratulations to OCAD University's Illustration and Advertising students winners at the 2017 Applied Arts' Student Awards 

Andrew Watch (4th year Illustration)

Cameron Chalmers (4th year Illustration)

Erin McCluskey (4th year Illustration)

Eryn Lougheed Crowell (2nd year Illustration)

Rose Ting-Yi Liu (4th year Illustration)

Varvara Nedilska (2nd year Illustration)

Veronika Radeva (4th year Advertising)

All Student Award winners receive:

  • Their work published in the November/December 2017 Student Awards annual
  • Their work published online in November in the Winners' Gallery and in the Awards Archive
  • A complimentary copy of the November issue
  • Digital tear sheets of their published work
  • A personalized award certificate signed by the founder of Applied Arts, noted graphic designer Georges Haroutiun
  • Their work displayed at the Creative Futures Expo, November 9-10 at the Ontario Science Centre where more than 2,300 aspiring creative artists, high school students and their teachers will visit 

See the full list here.

*Image from last year's competition: Thibault Magni, UQAM. "Fanzine: Summer," Student Awards 2016

OCADU Advertising Grads Win at Cannes and D&AD

Monday, May 1, 2017 - 3:00pm

Congratulations to several recent grads from the Advertising Program at OCAD, winning major awards at some of the most important industry award shows.

The most sought after awards in industry are Cannes and D&AD. Winners from of Young Lions Canada winners qualify to move onto  a chance to compete at the official Young Lions and Young Marketers competitions in Cannes. 

Congrats go out to:


Gold Film:

Jake Bundock, Art Director, Rethink


Bronze Film

Justin Luu, Art Director, Juniper Park/TBWA


Silver Cyber:

Alec Carluen, Art Director, J.Walter Thompson Canada



 Graphite pencil:

Ariel Riske, Copywriter,  Zachary Bautista, Art Director

Executive Creative Director: Nellie Kim


Winning a ‘graphite pencil’ from D&AD, London, England, is Ariel Riske/Copywriter and Zachary Bautista/AD pulled off campaign and identity for “Give –a-Care Collection”

ReThink Breast Cancer

We should also mention CD behind this is campaign is also grad Nellie Kim, co-founder of Lg2, Toronto, last year’s Agency of the Year!

Congratulations to all OCAD grads!


Thursday, April 13, 2017 - 5:00pm to 8:00pm

You are cordially invited to the ’Best of Show’ Masters Presentations for the Advertising Concept Collaboration fourth year students. Students have been working both individually and in collaboration with real client brand briefs and throughout this semester to develop strategic, unique multi-platform, convergent campaigns that will deliver to industry standards.


Where and when: Thursday, April 13 in room 230, Central Hall, OCAD University. These Master’s Presentations are the ‘Best of Show’, held between 5:00 to 8:00 pm.

Clients that have been an integral part of this process will be there, along with agency Creative Directors, industry and faculty.


This year, our clients are Air Miles and Schneiders. Past clients have included McCain Foods, Budweiser, Playstation Scotiabank, Canadian Tire’s Jumpstart, Source for Sports and Sunshine Nurseries.


This is the final wrap up and we think it would be a wonderful way to see how our collective top Advertising students shape up!

Venue & Address: 
100 McCaul Street, Central Hall. Room 230
Masters Best of Show

Ibraheem Youssef

How did you get started in your career? 

My career started in my third year of OCAD U. Thanks to the Gail Yacula scholarship with the reward being an internship at Leo Burnett. Long story short, there was a portfolio review (This was back in the day when portfolios were big black books, not iPads or websites) and we all had to leave our portfolios in a room, and a representative from Leo Burnett would come and review them. I did my homework about Leo Burnett however, and I knew the founder had a thing for red apples, and each office at the entrance has a bowl of apples. So I simply put a red apple on my black portfolio, which easily stood out amongst a sea of other black portfolios. And within the hour, I had my first job.

Sylvie Lamont

Currently Senior Vice President, Creative at SJC Content in Toronto, Sylvie infuses hindsight, insight and foresight to drive creativity to the next level. Developing integrated retail campaigns across multiple channels for retailers around the world. A strategic creative leader in communications, advertising and design with a strong record of success in driving engagement through ecosystems that bring insight and smart content together in a way that emotionally connects with audiences.