H&M and OCAD University Introduce ‘Toronto Loves Fashion! Fashion Loves Toronto!’, A Student Competition
Cutting edge international fashion retailer H&M and OCAD University’s Faculty of Art are pleased to announce an exciting new competition, ‘Toronto Loves Fashion! Fashion Loves Toronto!, a venture that will feature OCAD University’s fastest growing specialization in the vanguard art form of Digital Painting. H&M is looking for work from up to 8 artists to be displayed on the temporary construction hoarding in front of the H&M Toronto flagship store at Dundas and Yonge Streets. The winning students will each receive:
• $500 in cash or H&M gift certificates
• An exclusive invitation to H&M’s re-launch event
• Lots of public exposure through traditional press and social media
H&M is renovating its iconic location in the heart of Toronto in the Eaton Centre at Yonge and Dundas. During the renovation, the store will be covered with temporary walls (hoarding) and H&M wants to work with creative and talented individuals to help make this project unique and special, incorporating the worlds of art and fashion into a visual creation for people passing by Canada’s busiest intersection!
8 artworks will be chosen, each piece is to be a Digital Painting on vinyl output. The final dimensions of each artwork are to be: 3’ 6” x 6’. The artworks will be printed digitally on vinyl and will be treated for durability. Didactic panels will accompany the artworks and include information about OCAD U, the Digital Painting specialization, and information about each artist.
The competition is open to all 3rd and 4th year OCAD University students, as well as recent alumni.
Please submit all of the following files electronically, via WeTransfer, Dropbox file share, another file sharing service or on a CD or zip drive by May 4th, to Tracy Buchanan in the Faculty of Art office or at firstname.lastname@example.org. Please use the phrase Toronto Loves Fashion! Fashion Loves Toronto! in the subject line of your email or as your folder name.
• A maximum of 2 digital images (350 dpi, at least 5” on smallest side) by May 4th (only one per student can be chosen)
• The Artist Participation Agreement
• Short Artist Statement (50-100 words) to present the artwork and its artist
• A brief bio (50-100 words)
Selection Process and Timeline
The jury will be comprised of 3 members from H&M and 2 members from OCAD University. The jury will meet to view submissions on May 6th. The winners will be contacted by email on May 6th.
The work is to be completed and delivered by the winning student by May 22nd.
H&M will install the temporary construction hoarding and all the artistic elements by May 29th.
The winners will meet with H&M and OCAD U to admire the pieces on the H&M store hoarding and will be rewarded with their $500 cash or gift cards on June 5th.