Primo takes top prize at Cassels Brock pitch competition

 

Friday, June 16, 2017 - 3:45pm

OCAD University’s newest entrepreneurs from the Imagination Catalyst squared off at the Cassels Brock Pitch Competition on June 15, competing for $5000 in start-up funding.  Richard Revie and Victor Lam, founders of Primo, took the top prize, out-pitching their colleagues from OCAD U’s business incubator.

Primo is a company that tailors to the initial fears behind skateboarding. The company has created a skateboard tool and a social platform to help people safely learn the sport.

Other Imagination Catalyst companies that took part:

  • SHIFT  ̶   Donovan Jesse and Graeme Anderson
  • The Dunya Project ̶   Tania De Gasperis and Sugeevan Shan
  • Thousand Stars Studio  ̶   Sally Luc, Anth Rodi and Parth Soni

The judges panel comprised:

  • Aly Somani  ̶  Lawyer, Cassels Brock & Blackwell LLP
  • Jeannette Wiltse  ̶   Operating Partner and CFO, Relay Ventures
  • Valerie Fox  ̶  Chief Innovation Consultant, The Pivotal Point

Imagination Catalyst is a creative industries, design and social innovation ecosystem at OCAD University that supports design-driven entrepreneurs from all sectors with learning, business incubation and talent solutions.

Victor Lam
Victor Lam of Primo

Rendering of black industrial structure against black background
The Artist Project Contemporary Art Fair and The Centre for Emerging Artists and Designers are excited to announce Andre Baynes as the 2020 Recipient of the Artist Project Career Launcher.
The OCAD U Print Shop will be closing at 6:00pm on Monday, January 27th due to illness. We apologize for any and all inconvenience.   
Photo of two large landscape collages with wood frame door in middle
The Gladstone Hotel and the Centre for Emerging Artists and Designers are thrilled to announce the recipients of the 2020 Come Up To My Room Career Launcher, Maxwell Lander and Aaron Jones.
The OCAD University community is deeply saddened by the news of the Ukraine International Airlines plane crash that claimed the lives of 176 people near Tehran yesterday. 
DesignTO bus advertisement rendering.
This year, DesignTO partnered with OCAD University’s Design4 program to create look and feel of the festival’s 10th Anniversary.
OCAD University mourns death of Jeremy Vincent Urbina, student in the Faculty of Art
Abid Virani and Aliwar Pillai, co-founders, Fable Tech Labs (photo courtesy: Forbes)
OCAD U alumni, Alwar Pillai and Abid Virani, co-founders of Fable Tech Labs, were named in Forbes Magazine’s latest Top 30 under 30 list.
Photo of human with winter green coat sitting and staring at camera
The Centre for Emerging Artists & Designers is excited to announce Dallas Fellini as the recipient of the inaugural Rosalie Sharp Pavilion Career Launcher.
Richard Revie and Victor Lam
Friday, June 16, 2017 - 3:45pm

OCAD University’s newest entrepreneurs from the Imagination Catalyst squared off at the Cassels Brock Pitch Competition on June 15, competing for $5000 in start-up funding.  Richard Revie and Victor Lam, founders of Primo, took the top prize, out-pitching their colleagues from OCAD U’s business incubator.

Primo is a company that tailors to the initial fears behind skateboarding. The company has created a skateboard tool and a social platform to help people safely learn the sport.

Other Imagination Catalyst companies that took part:

  • SHIFT  ̶   Donovan Jesse and Graeme Anderson
  • The Dunya Project ̶   Tania De Gasperis and Sugeevan Shan
  • Thousand Stars Studio  ̶   Sally Luc, Anth Rodi and Parth Soni

The judges panel comprised:

  • Aly Somani  ̶  Lawyer, Cassels Brock & Blackwell LLP
  • Jeannette Wiltse  ̶   Operating Partner and CFO, Relay Ventures
  • Valerie Fox  ̶  Chief Innovation Consultant, The Pivotal Point

Imagination Catalyst is a creative industries, design and social innovation ecosystem at OCAD University that supports design-driven entrepreneurs from all sectors with learning, business incubation and talent solutions.

Poster: 
Victor Lam