The State of MarTech: Artifical Intelligence VS. The Human Touch


Digital marketing is evolving quickly and changing the way brands and agencies work. One of the biggest evolutions in the industry is the integration of new and innovative marketing technologies (MarTech) and the speed at which they are changing the digital landscape.

 
DateTuesday, November 1, 2016 - 8:30pm to 11:30pm

Phone

416-977-6000 ext. 4364

Cost

Free

Email

kellis@ocadu.ca

Website

http://qoints.com

Location

OCAD University, Sharp Centre for Design, The Great Hall 100 McCaul Street, Toronto ON

Digital marketing is evolving quickly and changing the way brands and agencies work. One of the biggest evolutions in the industry is the integration of new and innovative marketing technologies (MarTech) and the speed at which they are changing the digital landscape. The question now is, how far can MarTech go? Will it eventually be able to completely take over ALL functions of traditional, human marketers? Will Artificial Intelligence (AI) be able to make all the decisions, and effectively run a marketing campaign without human intervention?
 
OCAD University's Imagination Catalyst in partnership with Qoints is thrilled to invite you to a panel discussion (or debate, depending on points of view) by some of the most prominent and intelligent minds in the Canadian marketing game. They will share their thoughts on what the future of marketing looks like, and what role MarTech will play.
 
For more information and to register for this free event go to: bit.ly/QointsMarTechEvent

 



Event Poster
DateTuesday, November 1, 2016 - 8:30pm to 11:30pm

Phone

416-977-6000 ext. 4364

Cost

Free

Email

kellis@ocadu.ca

Website

http://qoints.com

Location

OCAD University, Sharp Centre for Design, The Great Hall 100 McCaul Street, Toronto ON

handshake with robotic arm
Tuesday, November 1, 2016 - 8:30pm to 11:30pm

Digital marketing is evolving quickly and changing the way brands and agencies work. One of the biggest evolutions in the industry is the integration of new and innovative marketing technologies (MarTech) and the speed at which they are changing the digital landscape. The question now is, how far can MarTech go? Will it eventually be able to completely take over ALL functions of traditional, human marketers? Will Artificial Intelligence (AI) be able to make all the decisions, and effectively run a marketing campaign without human intervention?
 
OCAD University's Imagination Catalyst in partnership with Qoints is thrilled to invite you to a panel discussion (or debate, depending on points of view) by some of the most prominent and intelligent minds in the Canadian marketing game. They will share their thoughts on what the future of marketing looks like, and what role MarTech will play.
 
For more information and to register for this free event go to: bit.ly/QointsMarTechEvent

 

Venue & Address: 
OCAD University, Sharp Centre for Design, The Great Hall 100 McCaul Street, Toronto ON
Website: 
http://qoints.com
Email: 
kellis@ocadu.ca
Phone: 
416-977-6000 ext. 4364
Cost: 
Free
Event Poster
Ignite Imagination - The Campaign for OCAD U

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