This project is a collaboration between game:play and Super Ordinary Lab.
IN SITU is a research project in partnership with Ubisoft Toronto funded by ReFiG (http://www.refig.ca/) that examines the opportunities around and impact of internal and external efforts aimed at creating a diverse and inclusive work culture in the game development industry.
The primary research goal for the project is to explore the factors that create an environment and culture of diversity, inclusivity and belonging (DIB) for game developers who identify as women at Ubisoft Toronto. This pilot stage of an ongoing research collaboration has been designed to feed into and support a diversity, inclusion and belonging initiative organized around internal task forces being rolled out at Ubisoft Toronto.
The research insights from an environmental scan and ethnographic interviews will provide context to the primary research question and will inform the development of the task forces and programmatic initiatives at Ubisoft Toronto. A secondary phase of the project will evaluate the efficacy and impact of the task force programs through ongoing developmental evaluation.
The collaborative nature of this research is central to it’s goals, partnerships of this nature are essential to build sustainable bottom-up DIB initiatives that are well informed, understood and embedded within existing corporate structures, practices and people.
This research is supported by the Social Sciences and Humanities Research Council of Canada.