Photo of Angelika Seeschaaf Veres
aseeschaafveres@faculty.ocadu.ca
Photo of Angelika Seeschaaf Veres
Angelika Seeschaaf Veres
Chair
Faculty of Design, Graduate Studies
416-977-6000, Ext. 380
aseeschaafveres@faculty.ocadu.ca

Area(s) of Expertise

Industrial, furniture & retail Design, User centered design, Mass production & customisation

Overview

Angelika Seeschaaf Veres is an Associate Professor & Chair of Industrial Design at OCAD University. She is in charge of curriculum development, inclusive approaches in design pedagogy and facilitates cross disciplinary teaching and learning within the university and outside industry partners, non-for-profit organizations and research institution. 

In her over 15-year professional career she explores the intersection of daily routines, human body and space. Her company ‘eeaa design’ does research and development of products, office and retail furniture, retail interiors, and large-scale sculptures for internationally renowned clients such as Nike Europe, Foster and Partners, Herman Miller, Haworth-Roeder, Public Works, Jaime Hayon Studio and British artists Damien Hirst. 

She specialized in designing for/with diversity with focuses on product customization, meet diversity in human factors & specific users needs using aesthetics to destigmatize assistive objects through combining mass production with digital tools and emerging manufacturing technologies.. Her current research work with OCAD U's Data Materialization Lab and Zero Footprint Lab is assessing tools and methods to create customised products for anthropometric fit and biomechanical needs. In 2015 she launched a range of customizable eyewear with Toronto based start-up Guild eyewear.

In 2017 she launched Radical Norms a speculative design research studio in Toronto with colleagues Koby Barhad and Daniel Rossi“Radical Norms is a design research studio based in Toronto, Canada. Together they explore alternate possibilities for the context in which products, ideas, systems, technology and social behaviours are being formed. Rendering these possibilities tangible through the use of prototyping and visualization methods in order to help organizations gain deeper insights, develop corresponding strategies and investigate avenues that otherwise would go unnoticed.

Education

2004 MA in Design Products, Royal College of Art, London, UK 2002 Diplom Designer, Universtit–t der K–nste Berlin, Germany 2000 BA (Hons), Product Design, Ravensbourne College of Design and Communication,UK 1999 Vordiplom, Product Design and Architecture, Universit–t Kassel, Germany

Professional Experience

2015 OCAD University Associate Professor of Industrial Design 2011- 2015 OCAD University various teaching positions in Industrial Design & Graphic Design 2009 "2011 Hayon Studio, London, UK - Lead Designer, Product and Furniture Design. 2004 "recently eeaa design, Principal,Product, Furniture and retail consultancy. 2003-2004 Mike Smith Studio, London UK, Lead design, construction & project management of contemporary fine art and large scale sculptures for the internationally renown artists. 2001 "2000 Haworth-Roeder, Product designer, Office furniture, Berlin, Germany. 1999 Foster and Partners, Product designer, London UK. Angelika has conducted interdisciplinary design workshops for Vitra Boisbuchet (France), Summer Academy (Bremerhaven, Germany), Karlsruhe University of Arts & Design (Germany) and the Aalto University (Finland).

Selected Exhibitions

2014 Light it Up, Corner light AKA –Where did I leave my phone?"Toronto Design Off-site Festival, Toronto Design Week, Cooper Cole Gallery, Toronto, Canada 2013 Pretty Shiny Things, Reflect/Respect cycling wear collection, Toronto Design Off-site Festival, Toronto Design Week, Cooper Cole Gallery 2008 Orgatec- international office & facility fair, launch of Office seating range for K–hl GmbH Cologne, Germany 2004 Park & Products, Magpie Jewellery, Serpentine Gallery, London, UK

Selected Publications

Azure Architectural Digest Moco Loco Mix Interior Magazine UK