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Holography as artistic practice and architectural intervention: Meet Marcus A. Gordon

Marcus A. Gordon

Marcus A. Gordon

Marcus A. Gordon manages the Visual Analytics Lab at OCAD University and holds an MFA (2017) in Digital Futures. He works with some traditional materials including glass, metal, wood and stone, but these are used to house the focal points of his sculptures — holograms. 

In 2016 Gordon was commissioned by the Natural Sciences and Engineering Research Council of Canada (NSERC) to create a three-dimensional digital hologram of brain activity patterns. He made “Holomentis,” a clear acrylic sculpture of a brain with the digital hologram visible inside. This public installation was an early example of the holographic work he pursued in the Digital Futures program.

 

“A major part of my thesis work was about how holography is a constant dialogue between physical and virtual space,” he says. “[It] took an experimental approach to fabricating holographic works in different contexts, so as to shed more light on the medium. I focused on the dimensionality of holography, as I believe this can be beneficial to architectural spaces.”

 

In examining the connections between holography and architecture, Gordon is exploring the potential of spatial imaging. His works also shows holography to be an expressive medium that’s well-suited to art and architecture. Ultimately he wants to pursue holography as an art practice as well as an architecture intervention. He plans to work on environmental holographic projects with architects and builders and incorporate holograms into buildings and landscape designs. 

Prior to attending OCAD U, Gordon was a digital designer and information technologist who consulted under company name Studio Diversity for well over a decade, fulfilling digital strategy projects while also creating digital art installations, projections and photography. He landed a project as a digital art strategist and researcher for a neural imaging company that was partnered with OCAD U’s PHASE Lab. There he met the Faculty of Art’s Anda Kubis and landed a public installation opportunity that resulted in “Holomentis.” It was such a positive experience he decided to attend the Digital Futures program.

 

Gordon received a Charles Pachter bursary to attend the program and also worked as a research assistant in OCAD U’s Visual Analytics Lab, which eventually led to his taking on the lab’s management. “The work keeps me networked, connected and in the know about things happening inside and outside the university.”

 

Find out more: marcusgordon.com

 




Marcus A. Gordon
Marcus A. Gordon

Marcus A. Gordon manages the Visual Analytics Lab at OCAD University and holds an MFA (2017) in Digital Futures. He works with some traditional materials including glass, metal, wood and stone, but these are used to house the focal points of his sculptures — holograms. 

In 2016 Gordon was commissioned by the Natural Sciences and Engineering Research Council of Canada (NSERC) to create a three-dimensional digital hologram of brain activity patterns. He made “Holomentis,” a clear acrylic sculpture of a brain with the digital hologram visible inside. This public installation was an early example of the holographic work he pursued in the Digital Futures program.

 

“A major part of my thesis work was about how holography is a constant dialogue between physical and virtual space,” he says. “[It] took an experimental approach to fabricating holographic works in different contexts, so as to shed more light on the medium. I focused on the dimensionality of holography, as I believe this can be beneficial to architectural spaces.”

 

In examining the connections between holography and architecture, Gordon is exploring the potential of spatial imaging. His works also shows holography to be an expressive medium that’s well-suited to art and architecture. Ultimately he wants to pursue holography as an art practice as well as an architecture intervention. He plans to work on environmental holographic projects with architects and builders and incorporate holograms into buildings and landscape designs. 

Prior to attending OCAD U, Gordon was a digital designer and information technologist who consulted under company name Studio Diversity for well over a decade, fulfilling digital strategy projects while also creating digital art installations, projections and photography. He landed a project as a digital art strategist and researcher for a neural imaging company that was partnered with OCAD U’s PHASE Lab. There he met the Faculty of Art’s Anda Kubis and landed a public installation opportunity that resulted in “Holomentis.” It was such a positive experience he decided to attend the Digital Futures program.

 

Gordon received a Charles Pachter bursary to attend the program and also worked as a research assistant in OCAD U’s Visual Analytics Lab, which eventually led to his taking on the lab’s management. “The work keeps me networked, connected and in the know about things happening inside and outside the university.”

 

Find out more: marcusgordon.com

 

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