Paul Hodgson

Paul began his graphic design education in England and completed it at the Ontario College of Art. At the end of his fourth year, he was hired by the boutique design firm, Fifty Fingers, which eventually became SFP. Within two years, Paul was made a partner and creative director. Today, he continues to work with the original founders under the banner Trajectory, a design firm specializing in branding and design work.

Frederick Burbach Sabbatical Presentation

Image with the Swiss flag
Tuesday, February 10, 2015 - 9:00pm to 10:00pm

Faculty of Design

Faculty Sabbatical Talk presented by: Frederick Burbach, Associate Professor of Communication Design (Graphic Design, Typography & Branding).

Frederick Jon Burbach is Associate Professor of Communication Design (Graphic Design, Typography, & Branding). In addition to his academic career Burbach has worked for more than 30 years in brand development and design for clients in Europe and North America. His experiences include Deutsche Telekom, BMW, Swisscom, Swiss Bank Corporation, SIG Group, EniChem, Muller Martini AG, Rieter AG, PepsiAmericas, Diebold, and Steelcase. Since 2010, his branding practice is in support of organizations for the betterment of humanity including Aarya Ltd., and Singing Cities Ltd., in the United Kingdom, and Pelikan Environmental Solutions in the United Arab Emirates. Burbach’s research interests are in brand development, design fundamentals, history of typography, letterform design, and Swiss poster design. His personal creative practice focuses on the integration of typographic forms with photography. His Sabbatical Talk will address a range of research, practice, and personal creative projects. Writing and the codification intellectual capital around professional practice, design history, theory, and criticism will be discussed. Central to his sabbatical year effort is his forthcoming book on strategic brand development Form Follows Strategy: Strategic, Structured, and Sustainable Brand Development for Organizations.

Venue & Address: 
113 McCaul Street Room 1516 - (5th Floor)