Format: Preparing your Portfolio + Professional Writing for your Website

Delivered by a Format Expert, these workshops will look at preparing your portfolio and professional writing for your website.

Format: Preparing your Portfolio + Professional Writing for your Website

Left: White Format logo on black. Right: Black OCAD U CEAD logo on white
Thursday, February 20, 2020 - 9:00am to 12:30pm

Delivered by a Format Expert, these workshops will look at preparing your portfolio and professional writing for your website.

RSVP to reserve a spot

 

Preparing your Portfolio: ART

Thursday, February 20, 9:00 - 10:30 AM

This presentation and demo will discuss the elements needed not only for building a successful online portfolio, but also how to present and promote your work to align with your goals beyond OCADU. Lead by Stanzie Tooth, a professional artist, former gallery director and Format Portfolio Specialist, this presentation will focus on fine art portfolios and ideas for promoting a fine art practice.

After the initial presentation, a demonstration will be given on the Format web building platform, showing students how to build their portfolios. Students are encouraged to bring their laptops to follow along with the demonstration and to ask questions specific to their Format sites.

 

Professional Writing for your Website

Thursday, February 20, 11:00 AM - 12:30 PM

Learn to write about your practice for your professional website. This presentation will look at: “about me” statements, bios, artist statements, CVs and more.

Through this presentation students will; learn about essential writing for their website, help to frame their thinking about their goals for their practice, and how to relate these goals through their professional writing.

 

Please select tickets for each workshop you plan to attend.

Note: These sessions are only available to OCAD U students and alumni.

Venue & Address: 
Centre for Emerging Artists & Designers, Level 3, 115 McCaul Street, OCAD University
Website: 
http://bit.ly/FormatFeb2020

How to Build an Online Store for your Creative Practice

Format logo in white against red background
Wednesday, November 27, 2019 - 4:30pm to 5:30pm

How to Build an Online Store for your Creative Practice
Wednesday, November 27, 2019
4:30 – 5:30 PM
Followed by one-on-one site reviews
Centre for Emerging Artists & Designers, Level 3, 115 McCaul St.
RSVP to Secure a Seat

Do you want to sell your work online? This workshop will look at all of the administrative and technical aspects of building an online store using your Format website. In addition to the technical aspects of the store, the workshop will introduce essential administrative skills like: dos and don’ts of selling your work online, “work-back” schedules for delivering on a deadline, online mailing lists and more.

Delivered by Stanzie Tooth. Stanzie is a Format Expert, supporting Format users to achieve professional creative success using their online portfolios, and holds a BFA from OCAD U (2007) and an MFA from the University of Ottawa (2015).

Participants are encouraged to bring their laptops as there will be a sign up for one-on-one site reviews following the presentation.

Venue & Address: 
Centre for Emerging Artists & Designers Level 3, 115 McCaul St, OCAD University
Website: 
https://www.eventbrite.ca/e/how-to-build-an-online-store-for-your-creative-practice-registration-79063163049

A Sketchbook Overview

Backyard Sketch by Sam Bertram
Classic Florals by Sam Bertram
Lazy Unicorn by Sam Bertram

So what do you include in your sketchbook if you aren't drawing from the infinite lists found online? Everything is the short answer. As an illustrator your interests need to expand past visual art, artists and designers. You need to be a collector of information and things. This means you must be interested in everything from politics to the environment, to pop culture, and even historical facts. Becoming a curator of information, will help you in creating those sketches. Be sure to be observing the world around you. Go to your local coffee shop, train station, or mall and draw. Draw the elderly man drinking a coffee, the tourists waiting for their 3 o'clock train, or the children running through the mall food court. All of these things show that you are observing and taking in the information surrounding you. It is this information which will allow you to convey the solutions to the problems proposed to you from potential clients. 

Don’t forget, as an illustrator you are essentially a problem solver, an image maker and a designer. Your goal is to help your prospective client navigate their current problem, while producing a clear solution, using the imagery you create as the key communication tool. Whether this is through traditional mediums, such as oil paintings, or digital mediums using Photoshop or Illustrator your imagery must start with a rough piece. This is one of the reasons a sketchbook is so important. You're work will evolve and change as you weed out the less relevant concepts for your final illustrations. This is where your sketchbook will be used as a form of process or idea book. Whether it be rough sketches, composition drawings, or colour roughs, your sketchbook is where all of these ideas should start to take form. Showing this process in your sketchbook, gives those viewing it a look into your creative process, which is what universities such as OCAD U are looking for.

Finally, remember to use your sketchbook to explore and have fun. Although your expected to be using your sketchbook for rough work and concepts, you should also be using your sketchbook as an outlet to explore new mediums, express silly ideas, and draw what you are interested in. A sketchbook can be an expression of yourself, where all ideas, good or bad begin. Don’t be afraid to use a strange new color palette on a silly doodle of a unicorn riding a dragon. Or to make a tape drawing out of the new colored tape you found in the crafts isle of the art store. Make sure you enjoy the time you spend in your sketchbook. Schools, like OCAD University are looking to the sketchbook to see your thought process, and your experimentation. They want to see someone who is constantly observing and consistently creating.

Use your sketchbook as a tool to create, to observe, to retain information, and to experiment with new techniques, tools, and to express yourself and your works. Using some of these will create an excellent example of your work and yourself as a creator.

Author: 
Samantha Bertram
Template: 
Standard Template

Tips and tricks to build a strong portfolio

Don't stress out! OCAD U student Olga Kholod talks to Casey Hinton about how to build a strong portfolio when you are applying to OCAD University

Department: 
Embed Video: 

Relaunch of ocadillustration.com

Monday, May 2, 2016 - 8:30pm

I am delighted to announce the relaunch of ocaduillustration.com, showcasing thesis portfolios of the Illustration Program's 2016 Graduating Class!

Congratulations to student representatives and designer Garry Ing (OCADU 2009 ) on the beautiful redesign of this site and for carrying on a program initiative that began in 2009. 

In addition to this year’s crop of talented artists, visitors can view archived work from previous graduates, as well as connect to their most current sites.

I encourage you to take a look. It is a wonderful collection of images to mark OCAD U’s 101st Annual Graduate Exhibition!

PAUL DALLAS

CHAIR, ILLUSTRATION

OCAD UNIVERSITY

Creative Workshops

Event Poster for Portfolio Workshops
Saturday, February 8, 2014 - 4:00pm to 9:00pm

Creative Workshops

Boost your portfolio with OCAD University

At OCAD U, we have developed a unique program of daylong Creative Workshops designed to give prospective students the opportunity to explore new territory, to build confidence in your skills as a visual communicator and to get a sense of what its like to be a student here.

Pre-registration and payment required. Visit our online registration secure payment site, https://portfolioclinic.ocad.ca, to sign up.

Venue & Address: 
OCAD University 100 McCaul St. Toronto, Ontario
Website: 
http://www.ocadu.ca/prospective_students/preparing_a_portfolio/Creative_Workshops.htm
Email: 
portfolioclinics@ocadu.ca
Phone: 
416-977-6000 ext. 2055
Cost: 
$90.40 ($80 plus HST)

Creative Workshops

Event poster for Creative Workshops
Saturday, January 25, 2014 - 4:00pm to 9:00pm

Creative Workshops

Boost your portfolio with OCAD University

At OCAD U, we have developed a unique program of daylong Creative Workshops designed to give prospective students the opportunity to explore new territory, to build confidence in your skills as a visual communicator and to get a sense of what its like to be a student here.

Pre-registration and payment required. Visit our online registration secure payment site, https://portfolioclinic.ocad.ca, to sign up.

Venue & Address: 
OCAD University 100 McCaul St. Toronto, Ontario
Email: 
portfolioclinics@ocadu.ca
Phone: 
416-977-6000 ext. 2055
Cost: 
$90.40 ($80 plus HST)

Supporting Documents: Résumé/CV, Cover Letter & Statements

Event poster
Wednesday, January 22, 2014 - 8:00pm to 9:30pm

Hands-on workshop to build your professional documents!

A repeat offering of the Jan. 20 workshop, all students are invited to attend this session where we will outline best practices and explore current trends related to résumés, CVs, cover letters and artist/design statements. A significant portion of this session will be dedicated to a guided workshop which will help you build or refine your documents.

Delivered by the Career Development office, this is part of a comprehensive series of FREE workshops intended to support student success.

Venue & Address: 
Room 1516, 5th Floor 113 McCaul St. Toronto, Ontario
Website: 
http://www.ocadu.ca/careerdevelopment
Email: 
zfarber@ocadu.ca
Phone: 
<p>416-977-6000 x3843</p>
Cost: 
Free

Creative Workshops

Creative Workshops Poster
Saturday, January 11, 2014 - 4:00pm to 9:00pm

Boost your portfolio with OCAD University

At OCAD U, we have developed a unique program of daylong Creative Workshops designed to give prospective students the opportunity to explore new territory, to build confidence in your skills as a visual communicator and to get a sense of what its like to be a student here.

Pre-registration and payment required. Visit our online registration secure payment site, https://portfolioclinic.ocad.ca, to sign up.

Venue & Address: 
OCAD University 100 McCaul St. Toronto, Ontario
Website: 
http://www.ocadu.ca/prospective_students/preparing_a_portfolio/Creative_Workshops.htm
Email: 
portfolioclinics@ocadu.ca
Phone: 
<p>416-977-6000 ext. 2055</p>
Cost: 
$90.40 ($80 plus HST)

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